What is a Sales Pipeline?
According to Pipedrive a Sales Pipeline can assist you to conceptualize your sales process.  It will reveal where all the deals in your sales funnel are, where the deals are being interrupted and which sales activities are bringing the most revenue. This makes it easier to achieve goals by adding a layer of responsibility and dividing it into smaller tasks that can control the sales process.

You can create your Sales Board & Pipeline to your needs on erxes by going to your Settings -  Sales Board & Pipeline.  According to Pipedrive, before creating the sales pipeline a careful thought must be given. For example, a person should be assured of their team's prospective buyers, sales process, and revenue targets. 

How I should create my Sales Pipeline?

We can all agree that all businesses are different and requires different stages to reach the final stage of selling a product.  According to Pipedrive, "no two businesses are exactly the same, and neither all sales pipeline. Some companies use a five-stage pipeline, some use more than five, and some even use more than 10. Moreover, it all depends on the business. For example, a car salesman will have a stage in their Pipeline that would be offering a test-drive and the real estate agent would have a stage that would show a house viewing for the potential buyer. 

What are the common stages of the Sales Pipeline? 
There are common stages of a Pipeline which are Prospecting, Qualifying, Contacting, Building Relationships, Closing, and Following Up with a Cold Lead.

Step 1 : Get information about your Prospective Customers

By knowing the information about your prospective customers will help you very much to create the correct stages of your Pipeline.  If you already know about your Prospective Customers you can set the stages as you like

Step 2:  Qualifying

This stage takes a while since it requires research. For example, this is the stage that requires finding suitable customers for your product/service. Sometimes,  after this process sales representatives come in contact with the prospects. But there are several steps that should be done during this Qualifying process which are : 

• Does your prospect have the budget for your product?

• Do they really need your product?

• What are the major points the prospect is expecting from your product/service?

Moreover, if the prospect is interested and your product/service seems to match their business needs and qualifications you can move the prospect to the next stage.  According to, Pareto Principle about 20% of your leads is going to produce 80% of your revenue. 

Step 3: Contacting

In this step, the salesperson has to contact the Prospect. This step can be done through a phone call, social media, and email as well. 

Step 4: Building relationships

In this step, the salesperson should be nurturing the potential customer and start building relationships. Moreover, instead of displeasing the potential customer by calling them or emailing them constantly another way to nurture would be hearing and responding to their objections.


Step 5: Closing

The Closing stage can be finished when your sales representative has made a contact with the Lead and thoroughly explained the product/service.  Moreover, it depends on the customer whether they say yes or no to the deal.